Skip to content

Blogs

Keep a finger on the pulse of all things digital

We breakdown the latest developments in digital news to empower your small business to capitalize on trends, keep up with changes, and make the most of your marketing budget. 

Blog Categories

Search the Blog

The ABCs of Customer Loyalty: Understanding What, Why, & How

The ABCs of Customer Loyalty: Understanding What, Why, & How

Explore the essentials of customer loyalty so you can dominate this aspect of small business marketing!

READ MORE
Ditch the Excuses, Make Your Marketing Plan

Ditch the Excuses, Make Your Marketing Plan

Learn why you should have a marketing plan and how to go about establishing one for your business.

READ MORE
Supercharge Your eStore: Glossary of Must-Know eCommerce Terms

Supercharge Your eStore: Glossary of Must-Know eCommerce Terms

Decipher these 23 commonly used eCommerce terms to increase your knowledge and industry expertise.

READ MORE
Go Beyond Boosted Posts: 3 Benefits of Meta Ad Campaigns

Go Beyond Boosted Posts: 3 Benefits of Meta Ad Campaigns

Find out three benefits of running Meta ad campaigns instead of relying solely on boosted posts to elevate your engagement rates.

READ MORE
Essential Things to Know About GA4 as a Small Biz Leader

Essential Things to Know About GA4 as a Small Biz Leader

Discover five strengths of Google Analytics 4 that differentiate it from Universal Analytics.

READ MORE
5 Reasons to Start Using Google Search Ads for Your Small Business

5 Reasons to Start Using Google Search Ads for Your Small Business

Learn 5 reasons why every small business should tap into Google Search Ads.

READ MORE
Beating Business Roadblocks: Digital Marketing Challenges & Fixes

Beating Business Roadblocks: Digital Marketing Challenges & Fixes

Learn about 5 common digital marketing challenges and their solutions to level up your small business.

READ MORE
ChatGPT 101: Where to Begin Your Journey

ChatGPT 101: Where to Begin Your Journey

Discover the basics of ChatGPT so you can start leveraging it for your small business!

READ MORE
Demystifying Social Trends: A Guide for Business Leaders

Demystifying Social Trends: A Guide for Business Leaders

Get a grip on social trends and find out how to incorporate them into your content plan.

READ MORE
Your Customers Take Vacations, But Your Marketing Never Should

Your Customers Take Vacations, But Your Marketing Never Should

Discover the four aspects of your marketing that need ongoing attention this summer (and all year long!).

READ MORE
15 Instagram Terms to Know as a Small Business Leader

15 Instagram Terms to Know as a Small Business Leader

Talk about Instagram like a pro when you expand your vocabulary with our latest blog!

READ MORE
Now Is the Time to Make Friends with AI

Now Is the Time to Make Friends with AI

You might be more familiar with AI than you think. Discover the benefits, limitations, and caveats of AI tools as you start using them for your brand!

READ MORE
Overcoming the Challenges of Shiny Object Syndrome

Overcoming the Challenges of Shiny Object Syndrome

Ditch your squirrel-like focus and overcome shiny object syndrome with these practical tips.

READ MORE
LinkedIn Business Terms to Know as a Small Business Leader

LinkedIn Business Terms to Know as a Small Business Leader

Grow your LinkedIn vocabulary — and learn some tips to maximize your marketing efforts on the platform!

READ MORE
Web Development Time: Factors That Impact It and Ways to Reduce It

Web Development Time: Factors That Impact It and Ways to Reduce It

Learn the factors that impact web development time and some simple strategies to reduce it (so you can stay within budget for your web project!).

READ MORE
6 Reasons Google’s Automated GA4 Migration Tool May Leave Your Data Lacking

6 Reasons Google’s Automated GA4 Migration Tool May Leave Your Data Lacking

Learn why and how to opt out of Google’s automatic GA4 migration.

READ MORE
How to Have a Successful Partnership with a Marketing Consultant

How to Have a Successful Partnership with a Marketing Consultant

Discover some strategies for working well with the marketing consultant you hire for your small business.

READ MORE
Tools and Questions to Guide Your Data Review

Tools and Questions to Guide Your Data Review

Equip yourself with the tools and questions you need to guide your data review and analysis.

READ MORE

Book FREE Trial

We know that getting back into fitness is tough! Let us help you achieve your weight boxing workouts.

Creative Director/Senior Designer

Tom DiGrazia

With over a decade and a half of professional design experience, Tom brings his knowledge of design principles and focus on user experience to every aspect of his contribution to TTG. Paying special attention to each client’s brand, personalized needs and individual interests, he strives to create compelling concepts utilizing intuitive and highly-refined design solutions. In addition to traditional and digital design work and oversight at TTG, Tom also boasts a wide portfolio of web development projects with the company, allowing him to stretch his CSS and HTML skills across multiple platforms and disciplines. He feels that being a designer in the digital landscape of websites, eCommerce solutions, email marketing platforms and social media, it is important to understand the code that goes into these areas as it assists his ability to tailor designs specifically targeted to achieve the best end result and further builds understanding and communication with backend development teams.

In his off hours, Tom is an avid pop culture enthusiast, staying up to date on the latest shows, films, comics and games. He can also typically be found taking part in a whole host of artistic activities that help him further stretch his creative legs. Regardless of the activity, Tom is always accompanied by his dog, Eli, and his cat, Tib.

Specialties:
Design, Photography, Illustration, Digital Imagery Manipulation, Wesbite Development

Platforms/Tools:
Photoshop, Illustrator, InDesign, Lightroom, HTML/CSS, Wordpress

Analyst/Strategist

Courtney Dumont

As Senior Marketing Strategist & Analyst at Technology Therapy Group, Courtney is energized by the ability to flex both her left and right brain daily. Courtney discovered her passion for Marketing at Bryant University, where she spearheaded research on students’ perceptions of Social Media Marketing for her Honors Capstone Project. After graduating Bryant in 2012, she joined the Technology Therapy team, where she’s honed her skills in social media, search and social advertising, email marketing, SEO, and more.

Since joining the team, Courtney has created digital marketing strategies and managed campaigns for clients across the country, ranging from plastic surgery centers, to jewelry stores, to construction companies. With a cohesive, cross-channel approach and a focus on data-driven decision making, she has increased their leads by up to 217%. But Courtney doesn’t leave her zeal for social media at the office; she also runs a local foodie Instagram account with her husband to document their meals across Rhode Island and beyond. Check them out: @hoppilyfed.

Specialties:
Marketing Strategy, Data Analysis, Google Ads, Facebook Ads, Social Media

Platforms/Tools:
Google Analytics, Google Ads, Facebook Ads, Facebook Creator Studio, Instagram, Klaviyo, Mailchimp, Emma Mail, Google Data Studio, WordPress, YouTube, LinkedIn, Facebook, Microsoft Office